A Reason for Garbage Comments

July 9, 2016 5:28pm
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I have a theory about why social media sites like Facebook garner such terrible discussion in their comment sections based on something that I’ve observed from some of my own writing that I’ve published recently.

I’d love to see some actual statistics on how many users actually click through links on Facebook vs how many leave comments because when I compare the pageviews that I’m seeing on some of my more “lively” posts, the numbers aren’t even close! I suppose it doesn’t really surprise me, though it’s disappointing in a way to think that so much of social media commentary is reactions and agendas pushed solely on reading the headlines and not actually delving into the content that myself or another writer took the time to put down on the page…

It’s a relatively new phenomena with digital media because it’s not like print or television or radio really give their viewers the opportunity to only consume the lead without also hearing the actual story. I mean, you could turn the TV off or only read the front page headlines and then walk away to go about your typical, everyday rants, but social media is really the first platform to give that live commenting option where readers have an up front venue where they can speak his mind without actually considering his source material whatsoever.

Does that need to change?

I eluded to some of my greater concerns about Internet comments in my Thing-a-Day post yesterday with why I specifically don’t allow comments on many of my own websites, but what if sites like Facebook took an extra step to lock down the comment box until a user at least clicked on the link that the comments referred to?

It wouldn’t be a perfect solution because you could easily get around it by instinctively clicking the link and then immediately closing it, but the majority of users probably aren’t likely to do that anyways.

Then again, you’d have to look at the stats to see if it’s even the majority of users who comment without reading or if it’s really just an issue with that increasingly vocal minority that’s likely to cause headaches no matter what type of restrictions you opt to put in place.

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